J2HD team on site

Our Story

J2HD Custom Home & Design

Transparent construction became a movement. Three founders, one system, and a mission that does not bend.

How It Started.

Transparent construction
wasn’t a business plan.
It became a movement.

Here’s how it started — three guys, one system, and a mission that doesn’t bend.

J2HD on site — Pacific Northwest
J2HD about collage oneJ2HD about collage two

How We’re Different

We’re not your builder.
We’re your advocate.

J2HD supervises and advises your build — we don’t build it ourselves and we don’t hire your trades. You hold every contract and pay every trade directly. We’re on the job site protecting your interests, your budget, and your timeline, for a flat fee.

What We Stand For

The J2HD Standard

Transparency

Every cost, every contract, and every conversation is open. You see everything. Always.

Control

Your project, your decisions. We resource and guide, but you own every major choice made on your build.

Craftsmanship

Every home that carries the J2HD name must meet a standard we would stake our reputation on.

Leadership

Meet the Founders

Dave Jennings
Dave Jennings
Founder & CEO
Bite off more than you can chew — and just chew it.

David Jennings is the founder and driving force behind J2HD Custom Home & Design. Born and raised in Gamboa, Panama, he grew up valuing hard work, strong relationships, and the true worth of a dollar — lessons shaped by his father’s Marine Corps service across three Vietnam tours and his own Navy experience aboard the USS Midway.

Arriving broke in Japan taught him a lifelong truth he still carries today: “I’m never going to be broke again.” It forged a relentless discipline, an instinct for resourcefulness, and an unshakeable belief in the power of trust — the foundation everything at J2HD is built on.

After settling in Gig Harbor in the 1990s, David built a career in residential and light commercial construction — delivering custom homes, remodels, and renovations across the South Puget Sound. He found the work deeply rewarding: full of pride, accomplishment, camaraderie, daily challenges, and the chance to positively impact the communities he called home.

With over 25 years of hands-on expertise, David now leads J2HD’s company vision, system development, consultant training, and national expansion — building a network of elite partners committed to delivering clarity, uncompromising quality, and real, lasting results.

Chris Burk
Chris Burk
Co-Founder & CFO
Success isn’t built by effort alone— it’s built by the systems you follow and the people that surround you.

Chris Burk is the Chief Financial Officer of J2HD, where he drives the company’s financial strategy and plays a central role in building its scalable consulting and franchise model. A former Division I collegiate baseball player, Chris brings a performance-driven mindset shaped by years of elite competition.

He began his college career at Central Arizona Junior College — one of the top-ranked junior college programs in the nation — helping lead the team to a national runner-up finish before earning a full-ride scholarship to the University of Arkansas at Little Rock.

While athletics forged discipline and leadership, Chris’s lifelong passion has always been architecture and custom home design. After college, he intentionally entered real estate, spending seven years in sales before transitioning into the mortgage and lending industry. It was there that he met Dave Jennings, founder and CEO of J2HD. Together, they spent more than seven years refining and perfecting the framework that would become J2HD’s consulting platform.

When he’s not working inside J2HD’s system, Chris spends his time with his three kids and family — staying active together through bowling, golf, and camping.

Travis Jorgensen
Travis Jorgensen
Co-Founder & COO
If the client doesn’t win, nobody wins. Build the relationship first — everything else follows.

As Chief Operating Officer of J2HD, Travis Jorgensen blends operational expertise with a passion for craftsmanship and people. Born in Alaska and raised in the Northwest, he brings a diverse perspective and adaptable leadership style to the company. Though his education began in CAD drafting, Travis built a successful 20+ year career in sales, management, and training before pivoting to construction in 2015. Drawn to restoration and high-end remodeling, he found a natural fit where strategic planning meets hands-on execution.

At J2HD, Travis oversees daily operations, scheduling, logistics, field coordination, quality control, and team development. He is committed to creating systems that ensure projects run smoothly while delivering exceptional results for every client.

When he’s not leading operations, Travis enjoys spending time with his family and five children, skiing, woodworking, creating art, and golfing.

On the Ground
On the Ground
Planning Stage
Planning Stage
Foundation Work
Foundation Work
Site Prep
Site Prep

Mission Statement

At J2HD Custom Home & Design, our mission is to restore trust in construction by delivering exceptional custom homes, remodels, and renovations through uncompromising transparency, honest communication, and true client partnership. We empower clients to stay fully engaged and in control, building projects that exceed expectations and inspire lasting pride, accomplishment, and joy — for our clients, our team, and the communities we serve.

One transparent, high-quality build at a time, we prove that integrity, precision, and genuine relationships create better results, happier owners, and a stronger industry.